NoNameCollective 

Gallery London Project

Vworld Europa project

​

🌐 NNC Gallery – No Name Collective

NNC Gallery is a curatorial incubator and professional network that connects emerging artists, galleries, curators, collectors, art advisors, and art sellers.

Founded in London in 2016 and active internationally since 2017, it operates primarily online, creating a bridge between talent and the professional art market.

We are not a mass platform. We are a highly selective filter – a vivaio curatoriale – for new voices in contemporary art.

What makes NNC different?

• We do not promise shortcuts or instant exposure.
  Our process follows a clear, step-by-step structure that ensures only artists with real potential and consistency are introduced to the market.

• We connect the entire art ecosystem.
  NNC is not only for artists – it’s also a resource for:

  • galleries, seeking reliable emerging talents

  • curators, looking for new voices to include in projects

  • art advisors and art sellers, interested in scouting curated selections

  • fairs and institutions, exploring innovative ways to present new art

• We keep the focus on quality over quantity.
  Unlike platforms that showcase hundreds of profiles, we carefully select and monitor a limited number of artists each year.

• We evaluate and evolve.
  Artists who grow remain part of the collective; those who do not are no longer followed, ensuring that our network stays strong and credible for all professional partners.

How we work

NNC Gallery is an online curatorial project designed to:

• filter and prepare artists before presenting them to galleries, curators, and collectors

• provide art professionals (galleries, advisors, fairs) with pre-selected, curated portfolios

• offer editorial tools such as magazines, catalogs, critical texts, and online showcases

• maintain professional connections with fairs, institutions, and key figures in the art market

Our selection process is annual and based on transparent criteria, combining:

• curatorial monitoring of artists’ progress

• editorial and promotional support

• professional evaluation before any introduction to galleries or advisors

Our network

We maintain active connections in London, Rome, Amsterdam, Switzerland, and other European art hubs.

From 2025, we have started building structured collaborations with galleries and fairs, strengthening the bridge between our selected artists and the broader art market.

We regularly attend and monitor art fairs and events to maintain direct contact with:

• gallerists

• curators

• collectors

• art advisors and sellers

Who we support

• Artists
  providing curatorial guidance, editorial features, and step-by-step preparation for market exposure

• Galleries
  offering a trusted filter of monitored, curated artists ready for representation

• Curators
  connecting them to new talents and collaborative opportunities

• Collectors, art advisors & sellers
  presenting credible selections of emerging artists with contextualized portfolios

• Fairs & institutions
  facilitating new approaches to showcasing and scouting contemporary art

Why No Name?

Because the focus is not on individual egos but on the collective growth of the art ecosystem.

No Name is a nameless collective, a living network where:

• talents are discovered and nurtured,

• galleries and curators find trusted selections,

• and the dialogue between all actors in the art world becomes more transparent and effective.

Our promise

NNC Gallery is not a marketplace and not a mass directory.
It’s a curated, selective, and serious project designed to:

• offer professional visibility only to artists who show real potential

• provide galleries, curators, and fairs with credible and well-monitored selections

• foster genuine, sustainable connections within the art market

We believe in quality, transparency, and long-term value.

NNC Gallery – No Name Collective
A bridge between emerging talent and the professional art world: artists, galleries, curators, collectors, and fairs connected through a rigorous and transparent process.

​

No Name is a curatorial network moving fluidly between art, publishing, and digital innovation.
We work across Europe and the US, connecting memory, new technologies, and inclusive artistic practices.
No single voice defines us. We are many perspectives, converging into one vision.

​

About the NNC Challenge and Artist Selection Process

At NNC Gallery, we believe that true artistic recognition is built over time, through professionalism, consistency, and a genuine dialogue between artists and the curatorial world.
Our mission is to create a bridge between artists and the professional art system — connecting creators with curators, collectors, and cultural institutions in a transparent and ethical way.

The NNC Challenge and Collective program form the foundation of this process, offering emerging and mid-career artists the opportunity to be discovered, supported, and evaluated by our curatorial team over time.

Selection and Development

Each month, a limited number of artists are selected through the NNC Challenge.
Being selected, participating in the Challenge, or even winning the Grand Annual Challenge Finale does not automatically guarantee representation by our gallery.
The purpose of the Challenge is to allow our curators to observe and follow artists’ growth — understanding their artistic consistency, their professional attitude, and their creative evolution.

Winners of the Grand Annual Challenge Finale become part of one of our NNC Collectives.
From that moment, their work enters a two-year observation period, during which our team monitors the artist’s production, innovation, and online reputation.
This evaluation period is essential to understand whether the artist’s path aligns with the values and curatorial direction of NNC Gallery.

After these two years, artists who maintain high artistic quality, show evolution, and actively engage with the NNC community may continue to collaborate with us.
Those who do not demonstrate progress, consistency, or compatibility with our curatorial vision — or who show little participation in the artistic community — are excluded from future projects.

Some artists have worked with us since 2017, developing long-term collaborations and international recognition, while others have concluded their journey after two years.
This balance reflects our philosophy: we work only with artists who show a serious, ongoing, and authentic commitment to their artistic path.

Community and Professional Promotion

NNC Gallery does not operate as a traditional commercial gallery.
We represent a new model of artistic promotion, one that values the long process of professional growth and visibility.
Our role is to present artists within professional contexts — through our catalogues, magazines, exhibitions, and collaborations with art fairs, curators, and cultural operators.

We never provide direct contact details between artists and our professional partners.
Instead, artists are presented through official and curated channels, following the communication standards of the contemporary art world.This approach protects both artists and institutions, ensuring credibility, coherence, and professional standards across every stage of the process.

Fees and Representation

The small one-time application fees do not guarantee publication or representation.
They give artists the right to participate in the monthly Challenge, to be reviewed by our curators, and to potentially advance through the different stages of selection.
These fees contribute to the curatorial, editorial, and administrative work that sustains the NNC program and its international communication activities.

Once an artist officially becomes part of our gallery or Collective, no further payments are required for representation.
All representation, exhibition, and promotional activities are handled by NNC Gallery at no additional cost to the artist.

Publications

Our limited-edition catalogues and magazines document and promote the work of our selected artists.
These publications are distributed through art fairs, exhibitions, and partner institutions and are often collected by curators, galleries, and art professionals.
Artists who wish to own printed copies may purchase them directly, while digital versions are made freely available online after release.

Each publication is part of our long-term strategy to support artists’ visibility within a credible, curatorial framework — not as a commercial product, but as a professional record of their participation and recognition.

Commitment, Privacy, and Transparency

We encourage all artists to carefully read our Privacy Policy and Challenge Rules, which describe how we manage applications, data, and communication.
Our system is designed to ensure transparency, equality, and professionalism at every stage of the process.

At NNC Gallery, we value time, integrity, and authenticity.
We collaborate with artists who see art not as a momentary exposure, but as a lifelong commitment.Through patience and dialogue, we build a global community where artistic vision and professional ethics coexist — where every artist can grow, be seen, and evolve with integrity within the rhythm of the contemporary art world.

​

NNC GALLERY STAFF​

​

Valentine H. Hyman
Relational & Inclusive Curator

Living between London and the US, Valentine focuses on contemporary African art and the cultural narratives of the African diaspora—artists whose practices explore identity, memory, and belonging across continents.

She creates networks that empower underrepresented communities and connects emerging artists with international opportunities. Valentine was one of the creative minds who, in 2017, together with Victoria, selected the very first artists for No Name’s early projects. Since then, she has remained a core figure in shaping the collective’s identity, balancing historical awareness with forward-looking curatorial strategies.

​

Céline Flamboyant
Digital & Metaverse Curator

Born in Switzerland and now based between Italy, Switzerland, and Amsterdam, Céline explores the future of art in virtual and hybrid spaces. She is a researcher focused on artificial intelligence, the metaverse, and their implications for the global art market.

Through AI-driven projects, metaverse exhibitions, and immersive installations, she introduces emerging artists into the digital realm, building new dialogues between collectors, curators, and creators. Her work bridges traditional curatorial practices with rapidly evolving digital languages, shaping sustainable models for the next generation of artists.

​

Vittoria Communs
Art Advisor & Publishing Expert

An Italian-German professional with decades of experience in art publishing and advising, Vittoria has worked across leading fairs and independent art magazines, creating a bridge between the historical memory of printed culture and the ever-changing landscape of cultural communication.

She writes the Emerging Artists Advice column for No Name, offering insight and practical guidance to young talents navigating the complex art ecosystem. Vittoria also maintains connections with Artadevisto, fostering dialogue between editorial platforms, collectors, and emerging artists. Her voice brings historical depth, strategic advising, and editorial rigor to the collective’s activities.

​

Victoria
Editorial Lead

A Swiss editor with a rigorous and precise approach, Victoria oversees the NNC Gallery magazines and ensures the editorial quality of all publications. Her work aligns artists and content, providing the necessary structure for No Name’s diverse initiatives.

After taking a temporary step back from the collective, Victoria rejoined No Name in 2025, bringing with her renewed focus and expertise in art publishing. She continues to refine the collective’s voice, ensuring that every curated selection reflects No Name’s values and ambitions.

​

Arthur

Institutional Partner & Media Manager

A discreet yet essential figure, Arthur provides strategic and financial support, sustaining No Name’s long-term vision and international collaborations. His presence ensures the stability and sustainability of the collective’s projects, from virtual exhibitions to editorial ventures.

Beyond his institutional role, Arthur is also an adept media manager, personally reaching out to artists on social media and maintaining a direct dialogue with them, often in collaboration with Violet, one of No Name’s most trusted assistants.

 

​Violet
Artist Manager & Communication Assistant

Violet is the first point of contact for artists, partners, and collaborators. She manages the collective’s communication channels, coordinates email correspondence, and supports the development of artist relations.

Her role is essential in maintaining the bridge between No Name’s curators and the artists they support, ensuring that every interaction is clear, professional, and aligned with the collective’s values.

​

Vanessa Rusci
Curator & Strategic Vision

Vanessa contributes to No Name’s international projects with a focus on hybrid exhibitions, experimental curatorial practices, and new models of cultural communication. Her approach integrates digital innovation with a deep understanding of contemporary art networks, positioning her work at the intersection of physical and virtual spaces.

​